about — DAVID CAMPBELL

I have passion for brand building. How they are established and sustained within the constructs of the human mind, how they interact with popular culture, how they are able to provide a competitive advantage in the marketplace, and ultimately how they remain a key factor for business growth.

I have spent much of my adult years both studying and practicing brand building to make me the marketer I am today. I am a results oriented, senior leader with extensive experience developing and implementing marketing strategy and omni-channel brand experiences for both established, legacy brands, as well as those that are emerging and high growth.

I aim to reflect the profile of a modern marketer, with an equally weighted analytic and creative approach to my craft. The businesses I’ve supported and lead are diverse in size, stage of development, category, and business challenge. I’m experienced in organizational design and leading high performing, global teams. Having worked at both agencies and brands, I have an in-depth understanding of how each work and how best to generate value through them.

From an education perspective, I hold a Bachelor’s degree in Business Management from Georgia Tech and a Master’s in Strategic Communications from Columbia University. As learning is never done, I always ensure I am exposed to new ideas and ways of thinking; for instance, this year, I earned a certificate from Cornell University in Digital Marketing. Continual education ensures I generate as much value as possible for brands I support.

I am currently a free agent and am consulting via my agency, Dig Deep. I am available for advisory / project-based work, interim executive roles, project-to-perm positions, and full time jobs. My full resume is available via the above navigation.

My areas of expertise include: